Youth to the People
Youth to the People launched in 2015 as a superfood-focused clean beauty brand founded by cousins with backgrounds in natural products. The brand was acquired by L'Oréal in 2021 and maintains its plant-forward positioning. Their vitamin C serum uses a three-form ascorbic acid complex paired with caffeine-rich botanical extracts.
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Youth to the People, by the numbers.
Youth to the People has 13 products in the DermFND database, concentrated in exfoliants, moisturizers, and cleansers. Observed ingredient patterns across these products include vitamin c, hyaluronic acid, panthenol, squalane, niacinamide, peptides, green tea, and caffeine. The brand's price range spans from $24 to $68, with an average price of $50. The products maintain an average DermFND score of 74.2/100. This data indicates a product profile consisting of cleansers, moisturizers, exfoliants, serums, and masks.
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