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Alex Brufsky
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Alex Brufsky

Founder & Editor DermFND 970 published

Founder and editor of DermFND. Builds the ingredient-analysis pipeline that powers every page on this site.

Not medical advice. DermFND is an ingredient-analysis resource, not a medical service. For clinical advice on your skin, see a board-certified MD. The methodology page details our review chain.
About

The long version.

Alex Brufsky is the founder and editor of DermFND. He built the ingredient-analysis pipeline behind this database after realizing that meaningful skincare research lives in three disconnected places — published cosmetic-chemistry literature, regulatory ingredient registries, and unstructured product copy — none of which the average shopper can reasonably reconcile at 11pm in front of a CVS aisle.

His background is in software engineering and data systems; he is also the founder of ViewEngine, where he works on structured-data tooling. DermFND is the application of that toolkit to a topic he actually uses every day: figuring out what's in a bottle and whether the evidence supports the claim on the front of it.

DermFND is a research and analysis resource, not medical advice — for the diagnosis or treatment of a skin condition, see a board-certified dermatologist.

Section 02

How I work.

01

I don't see the brand first.

Every product I score gets its INCI list paired with its category before I see the brand name. Score the formula on its merits; the brand goes in last.

02

I pay retail. Every time.

No samples, no PR shipments, no "courtesy" units. The receipts get filed. If a brand offers a sample, I redirect them to the donation form for SkinCancer.org.

03

I publish the bad scores.

A bad score is still a score. Of the products in this database, the bottom quartile sits under 60/100 — including ones from brands I personally like. The number is what the formula earned.

04

Clinical claims get a derm.

Anything that crosses from "this molecule does X" into "you should use this if you have Y" is reviewed by a board-certified dermatologist before publication. That review chain is on the methodology page.

05

I show the work.

Scores link to inputs. Inputs link to ingredient pages. Ingredient pages link to the citations. If a paper is paywalled, our parsing notes go up alongside the abstract.

06

I change my mind in public.

When new data invalidates an old score, the review gets a revised stamp, an updated date, and a delta block at the top. The old version stays archived — reasoning shifts shouldn't be silent.

Section 03

What I've written.

All 970 →
Section 04

Get in touch.

Got a correction? A study I missed? A formula you want benchmarked? Email is read by me, not a team inbox.

Typical reply window: 48–72 hours · Mon–Thu
Also on the web · sameAs
GitHub
github.com
ViewEngine
viewengine.ai
LinkedIn
TBD
Listed in Person JSON-LD · schema.org/Person
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