Hada Labo
Hada Labo was created in 2004 by Rohto Pharmaceutical, a Japanese pharmaceutical company founded in 1899. The Gokujyun Premium Lotion is the brand's flagship product and has been Japan's number-one selling lotion for multiple consecutive years. The product has been reformulated several times (most recently in 2023) to incorporate the latest HA research.
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Hada Labo, by the numbers.
Hada Labo has 10 products in the DermFND database, concentrated in toners, cleansers, and moisturizers. Observed ingredient patterns across these products show a high frequency of hyaluronic acid, glycerin, urea, vitamin c, sacran, tranexamic acid, squalane, and lipidure. The brand's price range is $15 to $18, with an average price of $16. With an average DermFND score of 81.2/100, the typical product profile includes items such as Gokujyun Premium Lotion, Shirojyun Premium Whitening Lotion, Gokujyun Premium Hyaluronic Acid Lotion, Gokujyun Foaming Face Wash, and Shirojyun Premium Whitening Cream.
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