Abib
Abib launched in 2017 and built its global K-beauty profile largely on the Heartleaf line, which centers Houttuynia cordata as a centella alternative. The line has consistent reviews on Olive Young, Yesstyle, and Amazon and is widely cited in K-beauty reviewer circles, though independent dermatology validation remains limited compared to legacy Korean houses.
Verified reviewer
Abib, by the numbers.
Abib has 11 products in the DermFND database, distributed across toners, moisturizers, exfoliants, masks, and serums. Observed ingredient patterns show the frequent use of niacinamide, centella asiatica, heartleaf, polyglutamic acid, ceramides, squalane, beta glucan, and salicylic acid. The brand's price range is $19 to $28, with an average price of $24. Products in the database maintain an average DermFND score of 83.3/100. The product profile includes items such as the Heartleaf Calming Toner Skin Booster, Heartleaf Cream Calming Drop, Heartleaf Essence Calming Pump, Heartleaf Spot Pad Calming Touch, and Jericho Rose Cream Nutrition Tube.
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